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To celebrate the launch of Fedrigoni Plus, we have collaborated with leading UK- based creatives and printers to create a series of explorative limited edition prints.
Each creation will use a paper from the new Fedrigoni Plus collection and will interpret the theme of addition, expansion and augmentation.
SocioDesign
SocioDesign are an experienced design and strategy agency based in London and LA.
They help transform brands and businesses through carefully crafted design and rigorous strategic thinking.
Approach
In response to the theme of addition, expansion and augmentation, SocioDesign were inspired by how the Universe is expanding exponentially.
The design uses gradients and halftones to capture a sense of expansion. Various densities have been explored to demonstrate how the halftone reacts with the paper. A foil circle was used to highlight the centre point from which everything expands.
The structure of the piece was determined by the format and the way it folds into sections. The folded sections were used as a grid for the placement of the design elements.
David Pearson
Type as Image – the design studio of David Pearson – specialises in print design where typography is the principle form of expression.
David studied at Central St Martins in London before working for Penguin Books as text designer and later, cover designer. He left to establish his own studio in 2007.
David has been listed as one of Britain’s Top 50 Designers by the Guardian and named by Debrett’s as one of Britain’s 500 most influential people. He is a member of AGI (Alliance Graphique Internationale) and was appointed Royal Designer for Industry in 2015.
Approach
David wanted the paper colour to be the hero of the piece – and the destination for the eye. To achieve this the vast majority of the sheet is blocked out, so that the eye is channeled from dark to light.
The resulting graphic represents a fleeting moment through a very time-consuming process to document an exploding mass of flower petals.
Dan Mather Screenprint
Dan is an independent screenprinter, graphic artist and lecturer based in London. As a printmaker, Dan specialises in silkscreen printing for artists, designers and illustrators, producing limited-edition screenprints by hand. One man, from quote to dispatch.
Dan studied graphic design at the esteemed London College of Communication (formerly Printing) and fell in love with the silkscreen workshop. He established his own practice in 2011, producing exquisite screenprint with an attention to detail and knowledge of the process second to none.
From screen to print.
Approach
Interference² is a screenprinted exploration of moiré and overprint. Each of the 1, 440 hand-printed sheets is unique, allowing the process to become the form. Manually rotating and shifting each sheet of paper on the press through two passes of colour, brings the design together in a serendipitous arrangement of fluorescent pattern.
The results from this process allows combinations of pattern and colour to dance with each other like meshes on a silkscreen. This piece pushes the boundaries of how flat-bed screenprinting can used as a creative process.
Julian Anderson
Julian has been a professional photographer for over 25 years, his work has been published widely and is held in private and public collections including The National Portrait Gallery, London.
He has worked with leading publications and design agencies including Pentagram, Interbrand, The Guardian, The Observer, The Telegraph, The Independent, Time, Conde Nast Traveller, Royal Academy, Esquire, Blueprint, Australian Financial Review amongst others.
Approach
Julian photographed the River Cuckmere on its journey towards the sea at Cuckmere Haven, near Seven Sisters in East Sussex. He wanted to document the linear qualities of the river as it forms itself around the landscape.
To capture the images he made visits from January through to March 2018 on overcast days with heavy skies, which reproduce especially well in black and white.
Anthony Burrill
Graphic artist, print-maker and designer Anthony Burrill is known for his persuasive, upbeat style of communication.
His work is held in the permanent collections of the Victoria and Albert Museum in London, the Cooper-Hewitt National Design Museum, New York and has been exhibited in galleries around the world including the Barbican Art Gallery, the Walker Art Center and the Design Museum, London.
Approach
Nothing is created in a vacuum, we need to find tools, materials and inspiration to create new work. By adding one or more ideas together we combine thoughts and experiences to make the work. Words are found objects to be combined in new and engaging ways.